Preparing your Website and SEO for 2021 and Beyond

With all the changes in our lives this year, it’s easy to overlook changes that may be happening in the world of search. Google and other search engines have already announced major initiatives and alterations coming to the platforms as early as January 2021. From site performance issues to search trends, this session will give an overview of what SEO looks like now, what it will look like in the future, and how to be prepared to make 2021 your best year yet in the world of Search Engine Optimization!

After this session, you’ll be able to:

  • Understand what Core Vitals are, why they’re important, and how to be in compliance
  • Utilize search trends and schema markup to create a winning SEO content strategy
  • Understand the major algorithm changes that happened this year, how to adapt, and how to succeed moving forward